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GMO-free ingredients are tough to round up in the U.S.

GMO-free ingredients are tough to round up in the U.S.

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Responsible food manufacturers are trying to meet consumer demand for products that are free from transgenic ingredients.

And they are finding it exceedingly difficult in the U.S. to do so.

The New York Times reported Sunday on the difficulties — and high costs — faced by small and large companies that want to keep GMOs out of their products:

Lizanne Falsetto knew two years ago that she had to change how her company, thinkThin, made Crunch snack bars. Her largest buyer, Whole Foods Market, wanted more products without genetically engineered ingredients — and her bars had them. Ms. Falsetto did not know how difficult it would be to acquire non-GMO ingredients.

ThinkThin spent 18 months just trying to find suppliers. “And then we had to work to achieve the same taste and texture we had with the old ingredients,” Ms. Falsetto said. Finally, last month, the company began selling Crunch bars certified as non-GMO.

The Non-GMO Project was until recently the only group offering certification, and demand for its services has soared. Roughly 180 companies inquired about how to gain certification last October, when California tried to require labeling (the initiative was later voted down), according to Megan Westgate, co-founder and executive director of the Non-GMO Project.

Nearly 300 more signed up in March, after Whole Foods announced that all products sold in its stores would have to be labeled to describe genetically engineered contents, and about 300 more inquiries followed in April, she said.

“We have seen an exponential increase in the number of enrollments,” Ms. Westgate said.

The shift is evident in prices of nongenetically modified crops, which have been rising as more companies seek them out. Two years ago, a bushel of non-GMO soybeans cost $1 to $1.25 more than a bushel of genetically modified soybeans. Now, that premium is $2. For corn, the premium has jumped from 10 cents to as high as 75 cents.

Many other countries ban GMOs or require that food containing GMO ingredients be clearly labeled. Not so in the U.S., where federal lawmakers just voted to keep such ingredients secret from consumers, and where about 90 percent of the corn and soy that is grown has been genetically modified.

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Flies that eat organic live longer, make more fly babies

Flies that eat organic live longer, make more fly babies

Scientists may be split on whether organic foods are better for human health. But a new study published in PLOS ONE presents evidence that organic foods help you live longer and make more babies — if you’re a fruit fly.

T. ChapmanMaybe organic food just puts flies in the mood?

Researchers at Southern Methodist University fed fruit flies extracts of organic or conventional versions of bananas, potatoes, raisins, or soybeans from a Whole Foods in Texas. (Unlike those organic-loving rats, the flies didn’t get to choose their foods.)

“Flies were then subjected to a variety of tests designed to assess overall fly health.” The results? “Flies raised on diets made from organically grown produce had greater fertility and longevity,” according to the study.

Maybe this explains why buzzing fruit flies plague your indoor compost bin (or, for that matter, the Whole Foods sample trays)? Best break out the organic apple cider vinegar!

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Organic Whole (Hull Intact) Millet Seeds – 2.5 Lbs – Cereal Grain – Sprouting Seed – Animal Feed & Bird Seed

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Whole Foods to label frankenfoods by 2018

Whole Foods to label frankenfoods by 2018

Out of the pure goodness of its big corporate heart, Whole Foods wants you to know if there are any GMOs in your $8 kombucha and $30 take-out salad.

Several states are kicking around proposals to require labels on genetically modified foods, but the (w)holier-than-thou natural foods giant waits for no government! It will wait for its suppliers, though. Whole Foods announced today that, by 2018, it will require genetically modified foods be labeled as such.

“We are as excited about this announcement as we are dedicated to supporting transparency and our customers’ right to know what’s in their food,” read the statement from Whole Foods co-CEO Walter Robb and COO A.C. Gallo. “By 2018, we will require our supplier partners to label products containing GMO ingredients, and we will work in collaboration with them as they transition to sourcing non-GMO ingredients or to clearly labeling products with ingredients containing GMOs.”

Here’s Robb reading more Whole Foods PR off a teleprompter. (Also, when I think Whole Foods offices I think earth tones, not hot pink, but that’s not a judgment.)

“We are the first national grocery chain to set a deadline for full GMO transparency,” the statement reads. But the announcement comes on the heels of rumblings that its food culture foil and market dominator Walmart has been kind of on the same trip. Lately even Monsanto is kind of open to the idea of GMO labels. Are these really proactive policies, or are companies just seeing the writing on the wall and the legislation to come?

Either way, cool moves, Whole Foods. But I still kind of hate you, John “Crazy Eyes” “What’s the Big Deal About Climate Change?” “Unchecked Capitalism Rocks” Mackey.

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